Internet Salsa

Friday, May 26, 2006

Yahoo.com And Ebay.com Partnership

By now you all have been aware of the partnership deals between two mega players on the internet. Yes, the partnership is between Yahoo.com and Ebay.com. Yahoo.com will be providing better search results on Ebay.com where millions of Ebay customers can search the products efficiently. In addition Yahoo.com will provide ads on Ebay exclusively. In return, Yahoo will have to promote Ebay's merchant services, Paypal.

I m sure both Microsoft and Google might be feeling some kind of pressure. But does this deal really hurt Microsoft and Google?

In my opinion it might not hurt Google that much after all it leads the search market with impressive 42 percent with Yahoo at 28%. But Google is not quiet either. Yes the Chinese president met with Bill Gates not long ago at the latter's residence, but its Google who got a good deal with Dell. Google's software will be installed on Dell's Pcs which can be a big blow to Microsoft.

Anyways, getting back to the Yahoo and Ebay deal...Who will benefit more? Yahoo or Ebay? I think Ebay might benefit more since Yahoo already has both the merchant and auction services, whereas Ebay will be banking on the ads that Yahoo will provide, and also Ebay's Paypal will gain more marketshare.

On the other side of the spectrum, I still think Microsoft should take some action about this whole situation. May be Microsoft should be eyeing on Myspace.com and Amazon.com.

So lets see what happens down on the road.

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